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Whether you’re looking for a kick start career in digital marketing or just wish to add digital to your existing skillset, the Digital Marketing course will prepare you to become a complete digital marketer and make you industry ready. Appin Technology make you to acquire the right skills by working on wide range of client projects that will enable you to launch and execute your own digital marketing campaigns.

This course will prepare you for the most sought-after certification exams such as Facebook Marketing, YouTube Marketing, Google AdWords, Google Analytics, and Twitter Marketing.

We all have heard about the online reputation and digital marketing, but not aware about the importance of its role it plays in building the online image of a brand. In today's digital world, everyone depends on internet for everything. They try to find or locate everything on the internet which is the shortest method for them. This is here the internet reputation comes in picture. The Digital Marketing course is ideal for any business professional, sales consultant, job seekers or student interested in starting a career in digital marketing.

For Students & Job Seekers - looking to build a career in one of the most sought-after domains today – Digital marketing is a great start. This course will help you:

  • Build a strong foundational knowledge of digital marketing and gain hands-on experience in digital marketing
  • Learn how to plan and execute digital marketing campaigns and prepare for fast-paced digital marketing roles in the industry

For Business - Suitable for Entrepreneur & Traditional Marketing people who are interested in leveraging digital marketing to enhance their skills in digital marketing and improve Return On Investment (ROI)

Initial Free Setup includes Site Audit, Target Audience, Competitor Analysis, Keyword Tools, Google Webmaster tools, Google Analytics, On Page SEO, Back links, Article writings, Blog, social bookmarking, Facebook Page, FB Posts, Linkedin Profile, Twitter setup, Whatsapp business broadcast, ecommerce inputs, behavior targeting, psychographic targeting

Appin Digital Marketing Training by Mohan Natarajan

Mohan is a Digital Marketing Specialist and Director of Appin Technology, Coimbatore. Mohan’s expertise includes Lead Generation, Branding, Web Analytics, Google Adwords, Social Media Advertise, Business Solutions, ecommerce, setup of ecommerce online, Marketing intelligence, Social Media Marketing & Mobile Marketing. He is external consultant to companies offering wide range of Digital marketing solutions.


Digital marketing -Training Syllabus

01: Website

  • Overview of Programming languages & Wordpress
  • Domain & Web Hosting
  • Cpanel & FTP

02: Marketing Fundamentals

03: Search Engine Optimization

  • On-Page Optimization
  • Google Webmaster Tools
  • Off-Site Optimization
  • Local Business
  • Content Marketing
  • Keyword Research
  • Competitor Analysis
  • Google Analytics
  • Google Adwords (Pay Per Click (PPC)
  • Case Study

04: Social Media Marketing

  • Facebook Marketing
  • LinkedIn Marketing
  • Twitter Marketing
  • Instagram
  • Pinterest
  • Case Study

05: Email Marketing

  • Case Study

06: Mobile Marketing

  •  Android App – Publishing
  •  SMS Marketing
  •  WhatsApp Business
  •  Mobile Advertising

07: Lead Generation & Improving Sales

  • Landing Page
  • Know Your Customers
  • Design Importance
  • A/B Testing
  • Live Chat

08: Ecommerce

  • Behavior Targeting
  • Psychographic Targeting
  • Case Study


Project 1: Google Analytics & SEO: You will set up your website, ensure proper SEO, and enable Google Analytics to analyze its performance.

Project 2: Google AdWords: You will design a Google AdWords campaign to increase relevant paid search traffic to your website.

Project 3: Facebook Marketing: You will run a Facebook marketing campaign for your website and maintain the Facebook page to ensure brand visibility and engagement.

Fees: Rs 19899/ - in Installment

Payment : You can make online Payment through Airtel Money on the mobile number 9597271533


For Students – Student Career Program
2 Months Training + few additional courses
Regular and weekend batches available
Course Fees: Rs 12899/-

For Jobseekers - Digital Marketing Training
2 Months Training + 1 additional course
Regular and weekend batches available
Course Fees: Rs 19899/-

For Business - On Business Digital Marketing Training
3 Months Training + Setup of SEO / Digital Marketing Solutions to your Business
Regular and weekend batches available
Course Fees: Rs 29899/-

Job Opportunities

JOB OPPORTUNITIES: With growing Internet users across the world and in India, every company wants their products or services to be taken to the digital world. Increasing number of Mobile Internet users, prove that anything can sell or buy in Internet. With huge raise in digital world, every company needs Search Engine Optimization Analyst (SEO Analyst) or Internet Marketing Analyst. Freelancers are required all over the world for this technology.

Digital Marketing Jobs in Coimbatore

Jobs from Indeed

DigitalMarketing Job Trends

How much does a DigitalMarketing Developer in Coimbatore, Tamil Nadu make ?

According to the average PHP Developer salary in Coimbatore, TN is approximately Rs 17,431/- which meets the national average.


Project Done By Students

S.NoStudent NameTechnology UsedProject Title
1. Vimalraj PHP
2. Suresh PHP
3. Anitha PHP
4. Gajendran PHP
5. Santhosh Kumar PHP
6. S. Mariyarosalin PHP
7. Mentor-Boopathikumar Android
8. Nisha PHP
9. Prabhadevi Rajan PHP
11. Nilafur NIsha.M PHP
12. Saranya PHP
13. S.Sowmiya PHP
14. Lotha PHP
15. B.Sathya Rubavathi PHP
16. Lotha PHP
17. KarthiKeyan Selvam PHP
18. S.Priyanka PHP
19. Divya PHP
20. Mohanraj PHP
21. Lakshminarayanan PHP
22. Lakshminarayanan PHP
23. Swetha PHP
24. Ashok kumar PHP
25. Ashok kumar PHP
26. Siva Sakthi PHP
27. Siva Sakthi PHP
28. Radha kannan PHP
29. Radha kannan PHP
30. Kameshwaran PHP
31. Uma maheswari PHP